Following 20 years as a social worker, Jane’s friends finally managed to persuade her to follow her true passion and talent and start up in interior design. After registering her company Kerr Wood Studios, based in Winchmore Hill, Jane then embarked upon the relevant qualifications to get her accredited in the industry.
Jane finished her studies and recognised that as a small company in a cutthroat business environment she needed some practical help to get her started.
She spotted an advert for the North London Enterprise agency and following a networking event met Femi Lana from Futuretrend. Since registering on the e-Business success programme Jane has attended seven of their courses across a variety of topics, including website review, e-marketing and e-commerce.
Since attending the courses Jane’s knowledge has increased dramatically. She has lots of plans and is currently in discussions with web designers regarding her upcoming website. The courses have helped her greatly in communicating with the designers as she now has the technical know-how to be able explain exactly what she wants: “People can be easily bamboozled by the technical language. You think you can’t do it because of the complicated terms but with a bit of help from these courses you can be in control”
Jane is also planning an online brochure. She recently purchased a digital camera to help her to get examples of her work in a format she can use on the website. Following the Editing Digital Images course this has opened up many avenues for Jane and she is able to experiment much more and really put her creative flair into use.
“People can be very intimidated by technology but in the relaxed and friendly atmosphere at Futuretrend you can really learn. The presentation is clear and you get a lot of individual attention during classes. They have also been fabulous in supporting me on an ongoing basis”